Study: World’s biggest companies among worst online communicators
Walmart, Hewlett-Packard and other well-known companies don’t communicate well online. Here’s what they’re doing wrong.
Ragan Insider Premium Content
While many companies use digital communication well—pharma and energy companies, in particular—others do not, the FT Bowen Craggs Index of corporate Web effectiveness found. In fact, many of the world’s largest companies struggle to communicate online.
To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.
