12 ways to combat an online crisis
You can’t always avoid a crisis situation, but you can be ready for one. Here’s what you need to know.
You can’t always avoid a crisis situation, but you can be ready for one. Here’s what you need to know.
Bells and whistles don’t trump concise, clever, and valuable content, internal communications experts say. Oh, and apparently people like photos, too.
The commercial has become the 37th most shared ad of all time. But what’s it really doing for the brand?
Don’t set employees loose on social media before training them. Keep these tips in mind as you build your program.
Beth Israel Deaconess Medical Center treated 24 victims of the Boston Marathon bombing. That was just the start. About 1,000 media requests poured in after the two suspects were admitted.
A Ragan/NASDAQ survey reveals: Measuring social media is a priority, PR pros favor gauging outcomes over outputs, and 45 percent of companies spend less than $5,000 on measurement.
The popular tool among journalists for compiling and organizing social media updates launched a service for brands. PR Daily talked with one of the founders about it.
Prescient Digital Media’s 2013 study found the implementation of social intranet tools on the rise at most businesses, but satisfaction is quite low. Why aren’t employees and executives happier?
Rattling cages is the latest method for effective corporate communications, according to several of the Eurocomm conference speakers.
From a gas retailer’s ‘quiet game’ app to Volkswagen’s ‘Fun Theory’ campaign, games are transforming communications. Here’s how to go about it.
We’re delighted to announce the best of the best in internal communications.
You can afford your CEO a more accessible presence, and tell the story of your organization and its people. But that’s not all …
The maker of the Madden series of football games and other huge sports franchises keeps its ear to the ground so it can respond with relevant, accurate content.
If you want to succeed in the industry, you have to know more than just how to talk in 140 characters. A social media strategist shares her tips.
The month-old, conversational blog gears content toward passengers ages 18 to 34.