How big brands use Instagram for employee recognition
From latte-mixing baristas to airlines’ on-the-ground personnel, front-line workers are the public face for most organizations. Here’s how to boost morale and raise your company’s profile.
From latte-mixing baristas to airlines’ on-the-ground personnel, front-line workers are the public face for most organizations. Here’s how to boost morale and raise your company’s profile.
There are more effective ways to measure employee engagement than surveys. This author provides some insight.
Kate Connors insists there is a strong moral element in the best childhood literature, and that adult communications professionals would do well to remember that these lessons still hold.
An organization’s social media efforts should be the result of combined efforts across departments.
A disease running rampant in West Africa reaches the U.S. The public is alarmed, and misinformation is spreading. Time to lie low? These organizations say no.
A disease running rampant in West Africa reaches the U.S. The public is alarmed, and misinformation is spreading. Time to lie low? These organizations say no.
Managing your inbox can be frustrating, but scrapping these habits will help regain your sanity.
The road to social media isn’t free of obstacles, but you can still run the race with this guide.
PR pros know that how to write a readable PR report hardly gets mentioned compared to how to write a press release or a story pitch. Katie Paine fills that big gap step-by-step below.
Do you instruct people how to leave a voicemail message? Engage in ridiculous Facebook quizzes? Overuse ‘genius’ and ‘brilliant’ (even facetiously)? Yes? Well, knock it off.
PR and marketing pros can avoid the hatred of the public by learning from the mistakes of companies that already earned it.
‘Facebook at Work’ enables employees to communicate with each other independently of their personal Facebook accounts. Will your organization embrace or reject the app?
‘Facebook at Work’ enables employees to communicate with each other independently of their personal Facebook accounts. Will your organization embrace or reject the app?
Starting a story or essay with a vivid image or a compelling scenario will draw people in more effectively than a barrage of pure information. Here are some stirring examples.
A passionate employee could win you more loyal customers than the most effective ad campaign or spokesman.