The times, they are a-changing—and they’re not likely to stand still. Curation, community management and shaping your organization’s mission are in the offing.
In business writing, it’s important to maintain strict guidelines. Of late, ‘they’ has re-emerged as a go-to singular pronoun in certain cases. Should marketing copy follow suit? Here’s an answer.
Here are guidelines for devising the ideal moniker for your employee hub, starting with soliciting staffers’ input. As a bonus, there are 15 examples of names you might emulate.
Many organizations want their people to become brand ambassadors, yet they make easily remedied mistakes. Here are five common missteps and ways to fix them.
The structures, obvious and hidden, of your organization offer clues to making your messages their most relevant to—and resonant for—your employees.
As staffers rushed for the free treats in a conference room, a PR agency studied how its news spreads internally. Enjoy: It’s National Doughnut Day.
From fervent denunciations to a tacit ‘What took you so long?’ the online cadre of editors and PR pros are chiming in on the shift, which is in effect today, as the 2016 Stylebook publishes.
Do you have employee comms goals for your organization? Know how you’ll reach them? Are you measuring your success? If you replied ‘no’ to any of these questions, this graphic is for you.
Having grazed on both sides of the corporate fence, the author imparts techniques that can help you inform and engage your employees. Here’s how to get started.
Drawing inspiration from movies and TV commercials, Home Instead videos win praise for creativity.
Placing frequently among the nation’s top workplaces, OhioHealth relies on employee outreach to foster excellence. How can your leaders and team members tap into those winning tactics?
As digital natives flood the modern workforce, delivering information and exchanging insights are crucial for engagement. Try these protocols to keep staffers in the loop and motivated.
You don’t peddle scuba gear in Kansas. This guidance will help you identify and locate your target consumers, and then guide them through engagement toward a purchase.
Make sure your intranet is successful from the start. Try one (or more) of these creative launch ideas.
Measure your organization through surveys, focus groups and exec interviews.
