
Maxwell Marcucci
Managing Director, Risk, Reputation and Crisis - Leidar
Max advises many of the world’s most significant organizations and leaders using insights on risk intelligence, cultural and political context, and their reputational and strategic implications.
Based in Washington, DC, Max leads Leidar’s global risk and reputation practice. His expertise in anticipating, navigating, and mitigating complex reputational challenges and sensitive situations has made him a trusted counselor for executives, brands, celebrities, law firms, ultra-high-net-worth individuals and family offices.
His experience includes executive transitions, successful presidential pardons, hostage and kidnapping recovery, major disaster recoveries, cyber incidents, sovereign disputes, and high-profile litigation. He regularly participates on panels for communications professionals and in-house/outside legal counsel discussing critical issues, emerging topics, mitigation strategies, and incident management techniques.
Prior to joining Leidar, Max was a Senior Vice President at LEVICK specializing in crisis management. He holds a BA from American University in public relations and strategic communications.