Aaron Kwittken
Founder and CEO - PRophet
Aaron Kwittken is founder and CEO of PRophet (prprophet.ai), the first-ever generative and predictive AI SaaS platform designed by and for the PR community, helping modern PR professionals become more performative, productive and predictive by generating, analyzing and testing content that predicts earned media interest and sentiment. In 2023, PRophet expanded to include an end-to-end influencer marketing discovery and engagement platform, and a news monitoring and analysis service. Kwittken is also CEO of the Comms Tech Unit for the Stagwell Marketing Cloud, a suite of AI SaaS solutions for PR, social media, and content creators, powering research, communications, media activation and more.
A highly acclaimed industry leader, serial entrepreneur and seasoned corporate affairs and integrated communications strategist for more than 30 years, he has held numerous industry and leadership roles before starting his own firm in late 2005, KWT Global (acquired in 2010 by Stagwell Global).
Kwittken serves on George Washington University’s School of Media and Public Affairs advisory committee, and is a member of the board of trustees of The Institute for Public Relations (IPR), immediate past president of the Public Relations Society of New York, past president of the Americas for the International Communications Consultancy Organization, former Board member of the PR Council, former adjunct professor at New York University, former Forbes columnist, and is a writer for The Drum and creator/host of the Brand on Purpose podcast.
Kwittken has received numerous honors and awards, including from ICCO, Cannes LIONS, PR Week, The Drum and PRovoke Media, having been named a PRovoke 2021 Innovator 25, and to PR Week’s 2023 Dashboard 25 (“AI Edition”) for his comms-tech leadership and innovation. He puts social impact at the center of everything he does personally and professionally.
He’s also a sought-after industry speaker and panelist on topics including AI, Comms Tech, crisis management and ESG, with deep expertise in marketing technology, brand strategy, reputation management, crisis management and purpose-driven marketing.