How workplace guidelines can help make this election season more peaceful

Employees are the lifeblood of any worthwhile organization with a great culture. But the guidelines that shape that company’s identity are the foundation of a positive and effective workplace culture.

In a talk during the Ragan Webinar “Navigating the Crossroads: How to Steer Comms Through Political Waters,” Christina Frantom, internal communications lead at Mercedes-Benz International, told the virtually gathered audience that workplace guidelines set the stage for a vibrant and inclusive work culture, particularly during divisive times like national elections.

“Having strong guidelines in place is not just about policy; it’s one of the best tools for your department, your organization and the brand you’re supporting,” Frantom said.

Here’s what stood out during Frantom’s talk.

Guidelines as a basis for culture and respectful interaction

With the presidential election looming in just a few weeks, the media is full of narratives that paint a picture of division across the country. But how can communicators prevent that rhetoric from leaking over into the workplace?