The denizens of Springfield have plenty to teach us about newsjacking, giving people a reason to care, balancing snark and not overstaying your welcome.
The denizens of Springfield have plenty to teach us about newsjacking, giving people a reason to care, balancing snark and not overstaying your welcome.
The Fort Worth office’s director said he hopes his efforts ‘reach a much broader audience of individuals who could be potential victims someday.’
Women dominate public relations, but the gender gap is alive and well in terms of perception, leadership and recognition.
If you want to cultivate healthy client relationships and build excellent campaigns, banish these negative statements from your vocabulary. Instead, consider more positive options.
Next time you watch pro athletes compete, take in all the different messages exchanged, from set plays to hollered instructions in the heat of the action. Consider these examples and tips.
Orlando Health had trained for just such a tragedy, but you never know what it will be like until you are swept into the maelstrom. Here’s how to prepare.
The ride-sharing app’s board of directors met to discuss another report about the company’s culture and harassment allegations. Here are the changes it’s made so far.
Preparation is crucial. That entails identifying your audience, proper rehearsal techniques and working out strong starts and finishes.
Be first with information, says former FBI spokesman Jeff Lanza. Know the three things the public wants in a crisis. And never compare the boss’s wife to an Incan mummy.
Employee turnover is costly to your organization. Reduce it by looking closely at its most common causes.
Nabbing a big project or an important client can be great for you and your agency, but beware: These danger signs mean headaches on the horizon.
Whether you need some motivation to launch a campaign or put a failed effort behind you, look to these powerful sayings to keep moving forward.
Can your organization create content that’s as addictive as your favorite Netflix show? Yes—with these tips.
Sprout Social asked consumers which traits they wanted from organization’s online voices. Honesty topped the options. Humor (without the sarcasm, thank you) ranked No. 4.
