Ragan Insider Robby Brumberg
20 Yiddish words to spritz into your copy
You’d have to be meshuga not to expand your vocabulary with a schtickle of this wonderful, colorful language.
Search Results (how i got here)
Ragan Insider Elizabeth Bromstein
20 reasons your co-workers don’t like you
Pretty much anyone with a pulse is going to land somewhere on this list, but awareness of any fault is the first step to recovery, right? What do you mean, you weren’t listening?
Ragan Insider Ted Kitterman
Survey surprise: Pagers are lifesavers in hospitals
Smartphone use continues to grow, but a lack of cellular infrastructure keeps the tested technology of the ‘beeper’ a go-to device for medical professionals.
Ragan Insider Brad Phillips
5 compelling openings for your next presentation
Try these unconventional approaches the next time you deliver a speech and want to pique your listeners’ interest from the get-go.
Ragan Insider Katie Harrington
6 ways to handle a PR crisis
How you respond to a disaster or consumer backlash can make or break your organization’s reputation. Consider a few suggested methods—along with a couple to avoid.
Ragan Insider Brad Phillips
Don’t drop the ball when you get this ‘gimme’ interview question
Whether you ‘meet the press’ on camera, on mic or for a print article, that final, comprehensive follow-up query affords you a marvelous opportunity. Here’s how to make the most of it.
Ragan Insider Kevin J. Allen
Heinz repackages ketchup as ‘Chicago Dog Sauce’ for National Hot Dog Day
The brand offered the city’s residents the chance to don their frankfurters with the red condiment that they have adamantly shunned. Consumers’ reactions was mixed.
Ragan Insider Wendy Marx
How much can tech tools transform PR?
A recent article asserts public relations pros lag their sales and marketing peers in the realm of automation, but what of the value of creative insights and inspiration? Here’s a counterpoint.
Ragan Insider Kathi Kruse
10 flaws that undermine your organization’s Facebook page
The behemoth social media site offers great marketing potential, but brand managers must avoid pitfalls that could undermine their best intentions.
Ragan Insider Cassie Phillips
Is it time to get more aggressive with your content marketing?
If search results are disappointing, feedback is meager (or nonexistent) and sales are lagging, it’s time for a tune-up—or maybe an overhaul. Here’s what to look for and how to fix it.
Ragan Insider Tea Silvestre
5 techniques to power up your marketing copy
Speaking to your audience in clear, simple language is the key to landing your message.
Ragan Insider Katie Harrington
3 ways to land media coverage when you don’t have news
Is it a slow time for your client or organization, but there are still calls to land headlines? These ideas can help you get published.
Ragan Insider Nick Morgan
Are you following these 3 clothing rules for public speakers?
If you’ve ever worried about being over- or under-dressed for a presentation, this guide will ensure you always look your best.
Ragan Insider Robby Brumberg
Timeless communication lessons from the Declaration of Independence
The document that cast the vision for our nation more than 240 years ago has plenty to teach communicators today about eloquence, passion, persuasion and style.
Ragan Insider Kevin J. Allen
Survey: Are events the marketing goldmine they’re cracked up to be?
Communicators cited high costs, low-value leads, poor speaker spots and subpar media coverage as cons to attending events. Here’s how to avoid them and get your money’s worth.
