5 crisis comms takeaways from Levi Strauss’s corporate affairs team
Discover how executives at the iconic clothing brand reached employees after the COVID-19 pandemic began and what they learned in the process.
Discover how executives at the iconic clothing brand reached employees after the COVID-19 pandemic began and what they learned in the process.
Running the gamut from merely lousy customer service to the tragic events of 9/11, these cases studies offer lessons—citing positive and negative examples—for messaging amid turmoil.
Many solutions providers are trying to use their expertise and tools to help organizations deliver better messaging during the global pandemic.
Unsure whether you should say something? Not sure what to say? This guidance can help you start a conversation—and fortify your words with actions.
Follow this guidance to craft content that humanizes your leaders and makes employees feel heard, valued and respected.
During these difficult times, its more important than ever to highlight and share accurate, relevant messages. Here are some tips to help fight the chaos.
If you have distinct, separated content factories operating within your organization, you could be missing major opportunities for collaboration–and productivity.
A communications exec details how shifting nearly 35,000 employees to work-from-home status was just one aspect of the huge process. Keeping them socially connected was a crucial priority.
The Toronto-based HR technology services company, which supports employee financial and emotional well-being services, also helps clients keep their workforces balanced during disasters and other crises. As COVID-19 hit, it took multiple pages from its external playbook to keep its global staff on track.
It can feel overwhelming—but remember that you aren’t alone. Here are some tips and resources to help you manage your way through the COVID-19 pandemic.
Also: Brand managers join the COVID-19 conversation with ‘social distancing’ messages, Girl Scouts moves cookie sales online, PR pros advise skipping on April Fools’ Day, and more.
In a new report from the Institute for Public Relations and Peppercomm, industry experts share how the coronavirus is making waves for their organizations and where they are turning for information.
When crisis strikes, communicators are responsible for being connectors and helping to keep stakeholders in the loop about response actions. That means becoming a planner.
Learn how the décor store’s team of one operates.
From Aflac to Amazon, scores of female communicators reveal their strategies, campaigns and workplace wins in an industry where women predominate. Ragan will recognize their influence.