Internal comms forecast: A thaw, at last, in the icy jobs market
As the economy heats up, employers are realizing they will again have to pay for top talent, headhunters say. But job-seekers must be willing to reinvent themselves.
As the economy heats up, employers are realizing they will again have to pay for top talent, headhunters say. But job-seekers must be willing to reinvent themselves.
The question-and-answer site is getting a lot of buzz, but is it really useful? Commentators weigh in on what it is, and what it could be.
The indie retailer shows followers what it’s like to be a buyer, rewards top participants, and reaps the benefit of their perspectives.
Author Alan J. Porter explains how the platform transcends the encyclopedia, offering an array of solutions for communicators.
Readers loved this article by Michael Snyder on the seven things PR people need to avoid in the age of real-time news.
Drugmaker Sanofi-Aventis drops the bomb en masse, and the terminated employees don’t even get to respond or ask questions.
Altimeter Group study lays out the skills they need and the challenges they face, and it warns against relegation to ‘help desk’ status.
O2’s award-winning Facebook-derivative network encourages ‘applause’ for colleagues who fulfill the ‘customer promise’ and burnish the brand.
Automaker’s 2012 test-drive campaign targets an elite cadre of journalists, bloggers and tweeters—and by extension, their vast audiences.
Don’t put off putting together the most important publication of the year. Here’s how to get started.
The frozen-treat chain linked its customer rewards program to popular social media channels with sweet results.
Many practices sinking their teeth into Twitter, Facebook and Groupon to soothe jittery patients and attract new clients.
The huge kerfuffle over a payroll-envelope stuffer containing a franchise owner’s take on who his employees should vote for proves that every company needs a crisis-ready media relations team.
What, three whole years at the agency and you haven’t made partner yet? Time to try greener pastures. What impact does this generation’s short attention span have at your office?
Whirlpool’s online hubs about cooking and cleaning, coupled with its social media presence, tout Whirlpool’s expertise without promoting its products in a crassly commercial way.