Netflix, others share April Fools’ Day whimsy
A holiday weekend didn’t stop many brand managers from letting loose their hijinks online to boost engagement with consumers and underline their organizations’ offerings.
Even Easter Sunday didn’t stop PR and marketing pros embracing April Fools’ Day.
Netflix’s team flexed their creative muscles to announce that the company had acquired comedian Seth Rogan:
***EXCLUSIVE: NETFLIX ACQUIRES SETH ROGEN IN UNPRECEDENTED BUSINESS MOVE*** pic.twitter.com/0fgWHJhprh
— Netflix US (@netflix) April 1, 2018
The company issued a press release with more information:
World-renowned Canadian person, prolific marijuana-doer, and winner of the 2015 MTV Movie Award for “Best Kiss” Seth Q. Rogen has entered into a lifetime deal to transfer full ownership of his personal autonomy to Netflix, Inc.
“I have known Seth for many years” said senior Netflix Development Executive Jareth Chumley. … In the end we settled on a price a little higher than a standard Chili’s To-Go entree, but I’ll be damned, not by that much.”
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