Infographic: How to tell better brand stories
Eighty-five percent of consumers say they can’t remember a good brand story. Apply these tips to ensure your brand-related stories aren’t only memorable, but will also motivate people to buy.
What’s the best story you’ve heard about a brand this year?
Do any come to mind?
According to an infographic by Headstream, 79 percent of people are interested in brands’ stories, but 85 percent can’t recall a memorable one.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.