Fixing speaking disasters on the fly: Lessons from Britain’s PM
Theresa May’s address about a brighter future brought unforeseen storm clouds. The UK press had a field day, but her quick thinking offers takeaways for when presentations go awry.
It also showed how rolling with the proverbial punches can mitigate a potential disaster.
“Theresa May offers the ‘British dream’ but speech turns into a nightmare,” The Guardian’s headline declared of the prime minister’s closing keynote for the Conservative Party Conference on Wednesday. Other publications printed similar stories, and many people poked fun of May’s address on Twitter.
The PM’s speech closed the Tory conference where she had faced repeated questions about her leadership and Brexit divisions within her party.
It was billed in advance as her opportunity to assert her authority after her decision to call a snap election backfired and she apologised to activists for her shortcomings during this summer’s campaign.
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