How long is long enough?
Even in the age of fleeting attention and endless scrolling, some stories still need to be longer than a tweet.
Even in the age of fleeting attention and endless scrolling, some stories still need to be longer than a tweet.
Though geared for writers, these guidelines apply to any professionals who telecommute.
Steer clear of generic messaging, be mindful of keyword use, and don’t ignore spam filters.
From a minor product flaw to a major data breach, some problem is bound to hurt your organization. Here’s what to do and not to do in writing your mea culpa.
Try these 12 approaches to recharge your mental batteries and get the creative process flowing again.
A recent speech from the pontiff offers timeless linguistic lessons for communicators from every tongue and tribe. Levity and brevity are heavenly, but beware the temptation of adjectives.
Well-intended authors can gunk up their prose with repetition, rather than letting the context do the heavy lifting. Consider these examples.
Increase your immediate rewards, make the future more real, and force yourself to start. Go ahead and eat that cookie, too.
Writing for the web poses all sorts of hazards, from an overload of SEO to neglecting proofreading. Here’s how to identify—and avoid—these common missteps.
The professional nitpicker is your friend—honest. The seemingly arbitrary changes and brutal hacking of your magnificent prose are purposeful. Here’s what you should know.
Writing, like any other task, requires practice. Here are some exercises and mindsets that can help you hone your craft and create better content.
Choose an angle, identify what to leave out, work in short bursts, and embrace your clunky (perhaps even unusable) first draft.
Personal accounts and details can add color and credibility to your story, but don’t overdo it. Follow this expert guidance to strike a smart balance.
Auxiliary verbs, we were taught in grade school, can clarify your writing, but is that always true? Let’s consider ways that they muddy the linguistic waters.
The personal touch is essential for many consumers, especially in an era of dwindling public trust. Still, you can deploy digital assistants for rudimentary, time-consuming tasks. Here’s how.