Top remote working tips, Crisis tactics from PBS and AARP, and WeWork offers bonuses during COVID-19
Here’s a roundup of the week’s crisis communication news for communicators.
Here’s a roundup of the week’s crisis communication news for communicators.
Also: The #WaffleHouseIndex, social distancing incorporated into logos for Audi, McDonald’s Coca-Cola and others, what organizations are hit hardest with COVID-19, and more.
The television network that serves 330 member stations around the country offers some key insights on how to prepare your organization for crisis and adapt to changing work requirements.
Though some PR experts call for erring on the side of over-communicating, inundated and anxious audiences will appreciate any effort to avoid unnecessary outreach.
Also: How CFOs are reacting to the pandemic, Vodafone Italy focuses on connectivity, NBC shelves outbreak episode, and more.
The head of grassroots advocacy shares how the association structures and runs this team, and how it’s responding to COVID-19.
Also: Ford, GE and 3M collaborate on medical supplies, Twitter ramps up verification, Cadbury announced its new ‘spokesbunny,’ and more.
Also: AP Stylebook’s guide to COVID-19 coverage, how PR pros in the U.K. are affected by the pandemic, buzzwords to excise and more.
Also: Google News offers ‘fact check’ section, MasterClass offers free resources, how COVID-19 is affecting marketing budgets, and more.
There’s enough anxiety out there without messages from health care practices exacerbating the panic. Here’s how to address the problem cogently and calmly.
Also: Josh Gad’s storytelling efforts, an infographic for savvy information consumption, how to pitch during COVID-19, Google Trends data, and more.
As more team member prepare to work remotely, cybersecurity concerns should be taken seriously. Here’s what communicators should be sharing with their networks.
Also: The Edelman Trust Barometer shows the importance of employer communications, Airbnb marketing head experiments with virtual networking, outstanding newsrooms, and more.
When crisis strikes, communicators are responsible for being connectors and helping to keep stakeholders in the loop about response actions. That means becoming a planner.
The spy agency’s former social media director shares insights on tailoring fascinating content for a diverse audience of ‘skimmers,’ ‘swimmers’ and ‘divers.’