Ragan Research: Comms measurement outputs and use cases
What outputs are communicators getting from measuring this work, and how are they applying the findings?
What outputs are communicators getting from measuring this work, and how are they applying the findings?
Data from the 2024 Communications Benchmark Report shows in-person communications methods rising in priority as more employees head back to the office.
These are the specializations your peers are embracing to ensure comms remains a strategic conduit.
Complete the survey by April 19.
Ragan’s 2024 Communications Benchmark Report quantifies the growth of gen AI in comms, and points to a big surge in usage ahead.
Ragan’s 2024 Communications Benchmark Report reveals what and where internal comms measures, along with the top challenges to measuring effectiveness.
The sixth edition of the report reinforces the strategic value communicators bring to their organizations.
A chance for undergraduate PR students to contribute to the field – and earn a research stipend.
A new survey from Ragan Communications and the George Washington University College of Professional Studies reveals a huge gap in the perception of government comms.
How comms can help decision-makers realize what tools are needed.
Ragan’s 2024 Communications Benchmark Survey will show how your communications outcomes compare to those of your peers.
Ragan’s inaugural CommTech Report reveals how comms pulls data and much more.
Ragan’s Inaugural CommTech Survey confirms that internal comms pros don’t have as much power to approve these purchases as their colleagues.
Findings of the 2023 HarrisX/Ragan Survey of Communications Leaders reveal how CEOs and communications leaders feel about the growing influence of AI on comms.
Download the executive summary to better understand budgeting, executive buy-in and more.