Sally Ann O'Dowd
How to engage ‘deskless’ workers
If employees don’t work in front of a screen all day, do they see your content? Take these steps to ensure they do.
Print Publications
Ragan Insider Team Story Squad
Black and white in a sea of blue
Why print still works for the Duke University Blue Devils .
Ragan Insider Brendan Gannon
Infographic: The enduring power of print pieces
Many think the rise of digital platforms have brought about the death of printed publications, but this guide argues you shouldn’t ignore traditional outlets. Consider these insights.
Ragan Insider Russell Working
‘The whole person’: Internal publication tells employee stories
Robert Half—a staffing agency—takes readers beyond the walls of work when it covers its employees, drawing lessons from their surfing, football and military experiences.
Ragan Insider Russell Working
New print magazine reaches staffers only at home
A Southern California group of six hospitals launches a print-only publication that employees receive solely by mail (with the exception of a small Spanish version). The reaction is positive, from staffers and execs.
Ragan Insider Robby Brumberg
Infographic: The value of print in today’s marketing
It might be expensive to produce tree-based materials, but there’s science behind the effectiveness of tangible pieces.
Ragan Insider Amy Osmond Cook
3 arguments for the enduring power of print
The feel and even the smell of a book, magazine or newspaper appeal to people’s sensory nature, but that’s not the only reason to court consumers via paper channels. Read on.
Ragan Insider Lindsey Smolan
Know the nuances of pitching online versus print outlets
When you seek coverage for your organization or, especially, for a product launch, these subtleties can make or break your scoring placement in front of your coveted target audience.
Ragan Insider Russell Working
Study: Newspaper readers recall more from print than online
You’ll remember more of The New York Times’ stories if you get your fingers grubby and read the old-fashioned paper edition.
Ragan Insider Ginny Halloran
6 ways to manage the dreaded approval process
A few suggestions on how editors can meet publication deadlines.
Ragan Insider Steve Crescenzo
Warning: This C.R.A.P. could be infectious
Cutting through the employee profile to find more C.R.A.P.
Ragan Insider Steve Crescenzo
Why editors should not run corporate photos
Picture this: An employee publication without gratuitous, asinine photography—or better yet, with no photos at all.
