North Korean leader Kim Jung Un lashes back at Trump’s ‘Rocket Man’ snipe, sending many scurrying to online dictionaries and offering lessons on speaking the language of your audience.
It sent a cease-and-desist letter to proprietors of a pop-up bar themed to the popular series. Shunning jargon, the admonition’s authors went the playful route while getting the point across.
Are your pitches getting ignored? Learn the secrets of successfully following up when your pitch doesn’t receive a response.
Help your clients demonstrate expertise, temper personal anecdotes with data, employ humor and learn to appreciate the power of ‘I’ll get back to you.’
A new report highlights what journalists and PR pros are most worried about in coming years, which platforms will reign supreme and how—or whether—public confidence can be restored.
The days of penning a press release, faxing a pitch and calling it a day are over. The digital age requires diligence—even prescience—and finding meaningful metrics.
Here, ‘talking’ means meeting in person or picking up the phone. It’s the essential conduit to nuances and insights that can garner coverage and, better still, build an enduring relationship.
As maligned as email is, it endures as a way for journalists to seek sources. If your info@ inbox is gathering e-cobwebs or your point person has left, you’re missing out on getting ink.
The singer’s new album ‘Reputation’ is set to hit shelves on Nov. 10, and its first single is already breaking records and making waves. Here’s what you can glean from the star’s success.
Don’t waste your time booking a ticket unless you thoroughly research journalists you’d like to reach, have a social media strategy in place and are prepared to add value for attendees.
When Hurricane Harvey slammed Houston, spurring flooding of biblical proportions, the televangelist waited days to offer his megachurch as a shelter. Twitterati ripped him apart.
Don’t ignore a large and growing segment of the consumer population, one that also offers reach far beyond the borders of the United States. Here’s how you can step up.
A free download will guide health care communicators on how to publish verified patient survey data to physician profile pages.
New technology will make it easy for hoaxers to alter speakers’ words and even facial expressions. Are you prepared to respond to an unflattering edit?
Although parents recognize the importance of back-to-school vision checkups, many don’t schedule them. Offering these points can help change their minds.
