3 paramount truths for PR pros
A willing embrace of social media trends, understanding of measurement, and focus on relationships are all crucial for a successful public relations career. Consider these insights.
A willing embrace of social media trends, understanding of measurement, and focus on relationships are all crucial for a successful public relations career. Consider these insights.
You want to deliver the world, but many aspects of landing coverage lie beyond your control. Here are ways to reply to common queries and requests.
It’s easy for a spokesperson to rattle off memorized patter about your organization, but for a compelling interview—and a follow-up invitation—heed these preparation guidelines.
The league’s commissioner said ‘everyone should stand for the national anthem,’ but he stopped short of enforcing the policy, remaining vague in his statements to reporters.
You might have a legal right to express your thoughts and feelings through your individual social media profiles, but you’re not protected from the consequences of your actions.
Landing pitches, attracting consumers’ attention, balancing responsibilities and handling crises are among the challenges that industry pros face. Consider these insights.
These sources of industry-relevant news, trends and advice—including, of course, our own PR Daily—can ease the workaday grind and help accelerate your career.
#WorldMentalHealthDay is trending on Twitter, shining a spotlight on workplace travails and the toll they take. Internal communicators can play a vital role.
Communicators can glean insights from the Pixar film that they can apply to their personal and professional growth. Consider these animated ideas.
It might be hard to fathom but media—ahem, journalists—are human beings who look forward to long weekends, need to settle in on Monday mornings and get deluged at industry events.
Embarking on a career in communications can be exciting, but also intimidating. There’s much to learn, but these tips can help you navigate your first year.
If you want press attention, keep in mind that controversy sells, timeliness is essential, press kits are useless and reporters are the most skeptical people on earth.
Satisfy your inner gamer with this week’s featured position: Nintendo seeks an assistant manager, social media.
Embarking on a career in communications can be exciting, but also intimidating. There’s much to learn, but these tips can help you navigate your first year.
Shifting metrics, bigger budgets as marketing and public relations overlap, and the growing importance of digital channels and content will weigh heavily on pros’ and agencies’ success.