As top companies herald bonuses and other monetary boosts for workers in light of the huge breaks just handed them, the online pushback offers perspective—with a dose of snark.
What’s on your list this year? Here’s what some in the public relations industry are hoping for.
With new tech coming, communicators should gear up for changes to the way they do their jobs, and the communications challenges that will accompany this brave new future.
Are you a risk taker like Han Solo—or a storyteller, like Yoda? Here’s a rundown of several kinds of communicators inspired by intergalactic favorites.
First, align your goals with company objectives. Then determine which strategic insights you can bring to the table, and hammer out how you’ll prove ROI with data.
The Disney film is tearing it up at the box office, and is the perfect example for communicators looking to engage the 52 million Latinos living in the U.S.
Key figures within an organization—or the culture itself—can present obstacles for even the most intrepid public relations pro. Despair not, valiant warrior; sally forth, using these weapons.
Looking to surprise your communications professional this holiday season? Here are several ideas for presents that help them sharpen their skills, network and more.
The beer brand’s legal team recently sent a cease-and-desist notice to a brewery that infringed on one of its popular catchphrases, but earned positive PR for the way it handled the situation.
The outdoor retailers have a history of environmental activism. After the Trump administration announced a historic rollback of protections, both responded.
The $69 billion marriage of the two mega-corporations would alter the U.S. health care landscape. Here are some key facts for communicators to clear up the confusion.
Keeping on top of industry trends and best practices can be draining, unless you focus your attention on the best information sources. Here’s a list of hubs worth your valuable time.
With digital audio on the upswing, how can PR pros use this media platform to engage listeners and further their goals? Here’s where to start.
People absorb optical information faster and retain it longer than they do text alone. Try these tips and techniques to land your message with your target audiences.
‘The Room’ is considered by many to be the ‘best worst movie ever made.’ Here are some PR lessons about how to rebrand a failed product and salvage a financial disaster.
