4 ideas to reframe and rebrand comms measurement
Consider these suggestions on how to freshen up this crucial aspect of gaining and retaining influence.
Consider these suggestions on how to freshen up this crucial aspect of gaining and retaining influence.
The industry veteran shares guidance on measurement, messaging consistency, and getting a better seat at the decision-making table.
As comms teams prepare for 2022, they should measure employees’ change in knowledge and behavior.
When the PR industry measures the wrong things, it fails to demonstrate its real value and claim its rightful place at the decision-makers table.
Two companies share communication methods for stronger wellness engagement.
Top execs and HR leaders overwhelmingly say that employees expect too much mental-health support from their organizations. Employees see efforts to improve mental-health outcomes as surface-level.
The global digital-services company is pivoting to return-to-the-workplace based on its earlier groundwork.
You put unnecessary communication on the shelf during the pandemic. Will it stay there?
Are your offerings sophisticated or outclassed by the competition? This free webinar will give you a framework for measuring your current output.
Are your offerings sophisticated or outclassed by the competition? This free webinar will give you a framework for measuring your current output.
Let PoliteMail data be your guide to a more fruitful and effective strategy in a post-pandemic environment.
The classic employee evaluation tactic has fallen out of fashion in recent years, but a new survey shows companies can’t quite quit them.
What is a communications audit and why does your company need one? Katrina Gill, Ragan Consulting Group affiliate and founder of Gill Research, gives us the skinny on this essential tool.
When it falls to the comms team to show the effectiveness of your ESG work, here’s how you can be ready to step up and prove your value.
At companies where messaging platforms have taken hold, employees (and communicators) rely on them more often than on traditional methods, according to Ragan’s 2021 Communications Benchmark Report.