Internal communication becomes even more crucial as incoming staffers arrive and established employees adapt to new colleagues—and perhaps new office spaces and protocols.
Lack of upfront research, misalignment with business objectives, and a failure to segment internal audiences are among the fatal flaws that undermine best intentions.
‘We absolutely have to make our content snackable,’ Kristin Graham tells a packed conference audience. Stats show the alarming level of distraction, but she offers key ways to break through.
The way your company communicates with employees is just as important as how it speaks to customers. Avoid these five messaging mistakes that will quickly alienate workers.
Glean ideas. Highlight successes. Train your leaders to effectively engage.
The company launched a digital radio show to highlight important behind-the-scenes stories. The program offers significant lessons for brand managers and communicators.
You want fries with that PowerPoint? Follow this guidance to become a respected leader who wields more authority, influence and corporate clout.
Going beyond the boardroom will broaden your opportunities for cultivating those who know your company best and can speak on its behalf with passion and confidence.
Glean tips from the finance giant’s savvy approach toward amplifying, humanizing and harmonizing its execs’ voices online.
For harried comms pros, the path of least resistance often leads into a swamp. It’s wiser to work with execs and other colleagues to identify specific objectives. Then the real magic can happen.
Focus on transparency, clarity, brevity and meaningful business impact. Also, make messaging easier for managers, and give workers forums for candid feedback.
In interviews with over 200 chief communications officers, the Page Society pinned down how comms pros can best help their organizations: In short, they must be agents of change.
Stuck in a rut? Try these tactics to reenergize—and help you adjust your perspective on your work and home life.
Approach conversations with the goal of learning something, ask thoughtful, open-ended questions, and use your ears more than your mouth.
In his Ragan conference keynote at Disneyland, Lou Dubois details how the global hotelier put the focus on employees and guests, offering takeaways for enthusiastic attendees.
