Also: AP Stylebook’s guide to COVID-19 coverage, how PR pros in the U.K. are affected by the pandemic, buzzwords to excise and more.
Also: Josh Gad’s storytelling efforts, an infographic for savvy information consumption, how to pitch during COVID-19, Google Trends data, and more.
Also: More than half of all employees are preparing for job cuts, a PR agency offers its wire service for free, the importance of executive communication, and more.
Also: The Edelman Trust Barometer shows the importance of employer communications, Airbnb marketing head experiments with virtual networking, outstanding newsrooms, and more.
Many organizations worldwide are canceling trade shows, internal events and media happenings. What to do? Start with CDC and local public health advisories.
A Ragan survey on compensation and culture will enable communicators to see how they fare industrywide. Plus, there are perks for participants.
The apparel company, founded by Bert and John Jacobs, has optimism in its DNA. The brothers sought to engage their community by telling stories about people doing good for others.
Younger consumers are crucial audiences for organizations eyeing future growth. Reaching them hinges on understanding what they want from your organization.
The organization wanted to reshape its core values to address changes in the health care industry. Here’s what communicators can learn from the exercise.
Fluff, puffery and linguistic sleight of hand could be undermining your credibility—and harming your career. Watch for these weasel words and phrases that could come back to bite you.
Sometimes recovery takes more than medicine. The iconic spokes-duck, crafted into an interactive toy, gives youngsters undergoing treatment a much-needed morale boost.
Facebook limits the organic reach of brands on its platform, so how can you still engage its massive user base? Aflac’s Chris Ehrhart has these tips.
As today’s culture leans increasingly toward imagery, visuals matter in engaging survey respondents, both internal and external. Here are some eye-openers.
Beto O’Rourke got lots of coverage for his sharp outburst to a question about Donald Trump’s response to a mass shooting in El Paso. Do the ‘bad’ words undercut his argument?
If you resist or ignore pushback, you could compound the crisis. Instead, listen to your workers, let them blow off steam, and make a good-faith effort to accommodate their demands.
