Emma Atkinson
Peloton’s year of bad headlines didn’t faze its consumers
From equipment recalls to an unfavorable product placement, research shows people think highly of the at-home exercise equipment brand.
Crisis Communications
Shel Holtz
When bad news gets worse: How to help employees make good decisions during times of company tumult
Guiding workers through the period after less-than-ideal news is shared can increase employee retention.
Tom Corfman
Why PR people don’t like talking to reporters
‘No comment’ is no strategy. Figure out what they need to know, then add what you want them to know
Kathie Harris
A company that trains teachers faced a major pivot after schools closed last year
Curriculum Associates’ workforce was accustomed to going into schools. When that suddenly stopped, the need for wellness programs soared.
Sally Ann O'Dowd
Rational language about an irrational event
How to approach corporate statements about the Derek Chauvin verdict.
Robby Brumberg
How communicators and companies are responding—and should respond—to the Capitol riot
Silence is not a ‘safe’ messaging play. Companies need to communicate their values, internally and externally, in the aftermath of such a jarring event, and their comms teams should help shape the strategy.
Ragan Insider Dianna Booher
3 ways to squash remote-work squabbles
Conflict’s not always the worst thing. But in a virtual setting, tensions and misunderstandings can quickly escalate toward all-out war. Here’s how to prevent problems before they fester.
Ragan Staff
What’s on your crisis communications checklist?
Workshop’s free guide offers tips, templates and must-haves so you’ll never face a crisis unprepared.
Ragan Insider Robby Brumberg
A shameful firing fiasco, big ideas shaping 2022, and more
Get the latest guidance on vaccine mandate messaging, a slew of workplace communication reminders and a handful of uplifting links.
Art Petty
How to help lead your company through crisis
Try these five tactics to build your internal authority, credibility and influence.
Ragan Insider Ted Kitterman
Communication takeaways from 2021’s big crises
Here’s a look at some of the biggest PR and marketing debacles from last year, along with tips on how to keep your organization out of the headlines in 2022.
Sally Ann O'Dowd
How to overcome the fatigue crisis that’s hampering communications
While prioritizing your people might sound obvious, a new survey shows it’s harder than it looks.
Tom Corfman
Ozy Media shows how not to handle a crisis
A bad decision, a cover-up, doubling down and then . . . blame your crisis comms folks.
Ragan Insider Robby Brumberg
Consistent messaging strengthens communication at the University of Alabama at Birmingham
Two of the school’s top communicators share their strategic pivots and continuing efforts to keep the school thriving through uncertainty and COVID concerns.
Ragan Staff
What’s your blueprint for addressing political news and topics?
As once taboo topics become the subject of external and internal statements from organizations and leaders, Zignal Labs has a cheat sheet for navigating these perilous waters.
