American Cleaning Institute’s sustainability report demonstrates the continued value of print

The American Cleaning Institute (ACI) has had an impressive run of sustainability reports. Its latest continues the trend, winning first place in the “Print Publication” category of PR Daily’s 2017 Nonprofit PR Awards. 

The report documents the strides made by organizations throughout the cleaning product supply chain to minimize the industry’s environmental footprint. It also, as ACI notes, “serves as a call to action for ACI member companies to consider bold collective actions that can drive momentum toward sustainable development within the entire industry.” 

The data in the report are drawn from an impressive metrics program that captures annual progress by aggregating the environmental metrics of ACI member organizations participating in the program. The ACI turned creative development over to CooperKatz & Company, which uses an open design with simple graphics and well-written, descriptive text to deliver an eminently-readable narrative that makes a strong case for an industry committed to ongoing reduction of its impact on the environment. 

The 2017 report is gorgeously printed and made available to the ACI’s member organizations.  The report also attracted media attention, resulting in multiple stories in industry and environmental publications. It stands as an archetype for what a sustainability report can do for an organization or industry.

Congrats to ACI’s Brian Sansoni and Melissa Grande.