Meet Government Communications Professional,

Leaders of the City of Fort St. John wanted to spread its message of the city being a great place to live and work. With the aid of just one graphics professional, Julie Rogers employed a variety of tactics to increase engagement on social media (including asking and answering questions, liking positive comments and more), while adding other channels, like Instagram, to the social media in which the city participated and placing articles in relevant media—including national press. All of this, Rogers says, has “put Fort St. John on the map as one of the best places to work and live.”