How 3 hospitals use Periscope for patient engagement
Several hospitals are blazing trails with Twitter’s live-streaming platform. Let’s look at how three providers are delivering health and wellness to patients via real-time video.
They are the health care pioneers of Periscope.
Although doctors aren’t using it to schedule patient appointments just yet, curious folks have been lurking on Periscope with secured accounts. Call it a new frontier; Periscope has been on the market only since March.
Here is a sampling of how some health care providers use Periscope:
Mayo Clinic
Mayo Clinic and its Center for Social Media are known for the early adoption of new technology. The organization, which has nearly 1,300 Periscope followers, is conducting a six-month test to determine the best uses of the platform.
Lee Aase, director for the center, says the promising tool offers immediate connections with viewers. It also provides a behind-the-scenes glimpse of the Mayo Clinic experience.
“Each year, we have patients come to Mayo Clinic from every state and more than 140 countries. People regularly express amazement at their experience. They tell others: ‘Wow, you really need to see it yourself’,” Aase says. “With Periscope, we’re giving more people that firsthand experience.”
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