Talent vs. training: Where good writing begins
Corporate writers and editors debate whether or not it’s worth it to teach non-writers how to write well Writing comes (more or less) naturally to the corporate editor—after all, that’s why they hired you. However, the people who routinely bring you copy for your intranet, company newsletter and collateral publications may or may not have the same natural talents you do, which raises the question of how hard you should work to draw out these skills.
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