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Digital Marketing & Communications Specialist
Marketing Communications Specialist
JOB DESCRIPTION
When you join Caterpillar, you’re joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don’t just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.
Job Summary
Support execution of retail business portfolio, including product reviews, forecasting and royalty support.
What You Will Do
- Support the business objective and opportunities to grow the brand through licensing.
- Ensuring forecasts are entered into the appropriate systems and completed in a timely manner.
- Driving continuous process and system improvements.
- Identifying assumptions, risks, and opportunities to the forecast.
- Understanding the licensed merchandise, including its features, target audience, and competitive landscape
What You Will Have
Alignment: Knowledge of the importance of collaboration among team members and the ability to enroll stakeholders in communicating and coordinating activities to support the organization’s vision and strategies.
Financial Forecasting and Modeling: Knowledge of processes, tools and techniques of financial forecasting and modeling; ability to explore and evaluate alternative financial scenarios and results.
Analytical Approach: Understanding of the value of accurately analyzing the current environment and ability to synthesize ideas and information required for process improvement into a manageable form.
Effective Communications: Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors.
Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers.
Vendor/Supplier Management: Knowledge of external provider management processes and ability to effectively manage the business relationship with external providers (e.g. vendors, service providers, contractors, consultants and suppliers).
Considerations For Top Candidates
- Ability to tell the story of data finds-Storytelling
- Analyzing the market
- Forecasting and reporting of financial data/records
- Experience analyzing data
- Budget experience is a huge plus
- Knowledge of Branding Merchandising
- Background within Marketing
- Attention to detail
What You Will Get
Working with a Fortune 100 leader, you can build your career on a global scale and take advantage of development opportunities with emerging technologies. We’ve created an inclusive environment for you to explore your passions, make an impact and do the work that really matters. Join Us.
ABOUT THE COMPANY
Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For nearly 100 years, we’ve been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed.
This Job Description is intended as a general guide to the job duties for this position and is intended for the purpose of establishing the specific salary grade. It is not designed to contain or be interpreted as an exhaustive summary of all responsibilities, duties and effort required of employees assigned to this job. At the discretion of management, this description may be changed at any time to address the evolving needs of the organization. It is expressly not intended to be a comprehensive list of “essential job functions” as that term is defined by the Americans with Disabilities Act.
Visa Sponsorship is not available for this position. This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as, H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S which can be found through our employment website at www.caterpillar.com/careers.or.
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