Employee Communications 101 Virtual Conference
11 a.m.-3:30 p.m. ET
- Learn About New and Emerging Internal Comms Tools
- Explore the Future of Work
- Elevate Your Employee Experience
- Tackle Communicating with Hybrid, WFH and Flexternal Workforces
- Build Genuine Employee Engagement
- Measure Your Efforts
Your Ultimate Action Plan for Internal Communication Success!
It’s more important than ever before to foster a thriving and productive employee culture — and it’s the responsibility of internal communicators everywhere to make it happen.
Join us on January 25, 2024, for a fast-paced virtual conference designed to guide you and your team through the tactics and strategies you’ll need to know to effectively communicate with internal stakeholders. Experts will discuss techniques for optimizing intranets and newsletters, elevating thought leadership, building employee pulse surveys and much more.
You’ll leave equipped with the tools and context you need to deliver genuine messaging to your workforce, wherever they are. Unlock the secrets to enhancing your employee’s experience and deliver impactful, powerful change within your organization.
Top reasons to attend this virtual conference:
- Learn from and interact with the top employee communications, company culture, and internal communications experts.
- Discover how to successfully communicate with internal stakeholders.
- Master the ability to create effective messaging that will resonate with your workforce.
- Learn new and creative ways to interact with your employees and inspire their participation.
- Receive all presentation slides and handouts, a Ragan Certificate of Learning, and access to the on-demand recording for 12 months.
Agenda
Look past superficial aspects of company culture like perks, high turnover rates, or uniformity. In this session, we'll explore how the intersection of ESG and CSR practices and DE&I initiatives form the foundations of a culture that will resonate with employees and drive organizational success. Central to achieving these objectives is effective employee communications. Without it, achieving virtually any organizational goal becomes a formidable challenge. You’ll learn:
- Holistic Alignment: How to weave CSR, ESG and DE&I seamlessly into your company's DNA, ensuring a culture that reflects your organization's core values.
- Strategies for Crafting Impactful Messages: Discover techniques to create powerful storytelling messaging that resonates with employees.
- Empowering Advocates: Learn how to nurture employee ambassadors, making an impact both within your company’s culture and beyond the organization on social media.
Staying connected with your workforce while fostering engagement requires a strategic approach and a well-rounded toolkit. Join us in this enlightening panel as we explore the toolkit you need — and how pulse surveys, content calendars and newsletters synergize to create impactful communication strategies. What you’ll learn from industry experts includes:
- Capturing Employee Insights in Real Time: Effective ways to use pulse surveys to gauge employee sentiment and gather immediate feedback — and include it in your comms strategies.
- Structuring Consistent Messaging with Content Calendars: How your content calendar can maintain a steady flow of relevant information to keep employees engaged and informed.
- Synergy of Tools: Understand how these communication tools synergize to create a holistic strategy that fosters engagement and connection.
Email has proven to be an effective channel for communicators to facilitate conversations and drive employee engagement at the workplace. It also remains the most commonly used internal communications channel. During this Lighting Talk, discover industry-specific internal email benchmarks that will empower you to set realistic goals, and to gain expert advice on how to interpret data and measure your communication effectively. What you’ll learn:
- Top internal email benchmarks across industries
- Best practices to improve internal email performance
- How to measure internal communications to prove ROI
Managers serve as crucial conduits for disseminating and reinforcing vital messages. As a communications professional, you've navigated various aspects of communication, from interdepartmental collaboration to crafting engaging content. But when announcements require a strategic cascade through people managers, it adds a level of difficulty. In this session, you’ll discover:
- Simplified Seamless Cascading: Resources for developing a toolkit that encapsulates critical messages for seamless cascading throughout the organization.
- Ignite Interactive Exchange: How to create a dedicated space on your platforms to encourage employee questions and address any misunderstandings.
- Q&A Nexus: Master the art of crafting comprehensive FAQ pages that proactively address trending employee concerns and uncertainties.
- Building Bridges through Genuine Connection: Tips for building trust and understanding to address questions or hurdles, and creating a foundation for effective communication.
A well-crafted tech stack isn't just about streamlining processes; it's about orchestrating an experience that fuels productivity and enriches work lives and eliminates bottlenecks. Join us for an enlightening session that delves into the heart of tech stacks and their role in reshaping modern work culture. This panel session will uncover the fine balance between efficiency and empowerment. You’ll learn about:
- Elevate Work Experience: Explore the delicate balance of integrating technology that enhances rather than overwhelms, ensuring a tech-driven work environment that empowers your team.
- Unveiling the Potential: Discover how your intranet can actively engage employees, nurture a sense of community and contribute to the cultivation of your employer brand.
- Navigating the Intranet Landscape: Gain insights into effective practices and pitfalls when utilizing employee intranets, spanning the realm of videos, podcasts, employee profiles and thought leadership.
Let’s dive into storytelling and its profound impact on creating a sense of belonging and purpose within your company. Discover how to craft and share your company's narrative in a way that resonates with employees, strengthens organizational culture and drives meaningful connections. Through real-life examples and practical techniques, you'll learn how to weave stories that inspire, motivate and align your team with your company's mission and values. You’ll discover:
- The Ultimate Communication Arsenal: Understand the science (and art!) behind storytelling and why it's a potent tool for workplace communications.
- Crafting Corporate Narratives that Captivate: Learn the essential elements of a compelling company narrative and how to tailor it to different audiences.
- Elevate Your Communication Game: Acquire the practical strategies you’ll need to integrate storytelling into various communication channels.
In measurement, everything has a gauge. However, understanding the correlation or deviation between your measurements and senior leadership's expectations is invaluable. During this panel session, delve into the realm of assessing the efficacy of your employee communications. We’ll explore the analysis of open rates, click-throughs, views and comments. Get ready to uncover:
- Storytelling through Data: Explore strategies for transforming complex data into compelling narratives that resonate with employees, effectively conveying the value of your employee communications efforts.
- Refinement Engine: Harnessing your dashboard for continuous evaluation and enhancement of internal comms.
- Defining and aligning KPIs: Maximize ROI by connecting with the root of what employees value and laddering employee campaigns and messaging to broader people and culture objectives and metrics to meaningfully move the needle.
- Prove Comm's Impact: Explore how to use analytics and metrics to validate the impact of your communications efforts to the C-suite, explaining why your efforts drive value — all to help you get that seat at the table.
Employees and senior leaders alike expect a lot from internal comms and people experience teams, so you need technological solutions that allow you to work intelligently and effectively. Fortunately, the latest AI and personalization developments in intranet software do just that. Join this 5-minute lightning talk with Interact’s VP, of Strategic Accounts, Chris Pio, to ensure you know what is driving innovation in internal comms right now.
Join us for an enlightening fireside Q&A featuring a seasoned internal communications professional. In this engaging conversation, you'll gain invaluable insights into their journey and experiences within the world of internal communications. This interactive session will delve into the strategies, challenges and triumphs that have defined their career, making it an insightful opportunity for anyone — novice or experienced comms pro — seeking to excel in the realm of internal communications.
Top things you’ll learn at this conference:
- Culture first: Strategies to foster a thriving and inclusive employee experience, driving productivity and engagement.
- Newsletters and Intranets: Techniques to optimize internal content channels for effective communication across diverse teams and remote settings.
- The manager cascade: How to share comms effectively from leadership to managers and finally to employees.
- Content creation tips: How to craft purposeful employee stories that resonate with employees, inspiring a shared vision and sense of belonging.
- Practical measurement: Tools and case studies you need to know to deliver ROI — and win C-suite buy-in.
| VIP | Regular Rates | |
|---|---|---|
| Virtual Conference Registration | $999 | $1,099 |
| Virtual Conference Ragan Insider Member | $949 | $1,049 |
| Nonprofit/Gov Event Registration | $899 | $999 |
All attendees will receive the recording of the event.
Group Discounts
Would you and your team like to attend? Group pricing is available when registering! Contact Shallon Blackburn for more information.
RAGAN COUNCIL MEMBER DISCOUNTS
Membership includes free registration passes. Contact Shallon Blackburn for more information on becoming a member.
RAGAN INSIDER DISCOUNTS
Insiders save on all Ragan events. Not a Ragan Insider? You can become one during registration for this event!
Phone registrations and group pricing: For group orders, please contact our customer service team at 800-878-5331 or cservice@ragan.com
Register to secure your spot today! Don’t miss this opportunity to:
- Access exclusive content and resources.
- Connect with your peers.
- Get the ideas & tools to stay ahead in today’s rapidly changing world.
Register today. Once registered, you’ll be able to join the private LinkedIn group right away.
Sponsors & Partners
Want to become a sponsor? Get in touch with our team to discuss sponsorship opportunities.
Who Should Attend?
You can’t afford to miss this if you work in:
Human Resources • Employee Engagement • Corporate Communication • Employee Communications • Internal Communications • Executive Communications • Culture • Total Rewards • Public Relations • Change Management • Employee Experience • Diversity, Equity & Inclusion
Get Recognized!
Each registration comes with a personalized "Employee Communications 101" Certificate of Completion for attending.
WONDERING IF YOU SHOULD ATTEND?
Here’s what past attendees are saying about Ragan and PR Daily Events!
This conference sparked the ideas needed to take my company's social media presence forward in an authentic way!
Great speakers and great ideas throughout the conference. From start to finish, the sessions were insightful and efficient - I have added a few tips and tricks to add to my communications toolbox!
This was an informative, fast-paced, fun conference full of timely topics and great speakers. I haven't stopped telling my team about all the insights I learned.
The Ragan Communications conferences are extraordinarily beneficial; learn new strategies, positively reinforce what has been done right and tweaks the approach to improve both internal and external communications.
