5 PR lessons from ‘Game of Thrones’
As the final season of the hit HBO series arrives, communicators have plenty of plot twists and salient quotes to mull. Here are applicable PR truisms from the fantasy world of Westeros.
Winter is not coming; winter is almost over, and with spring, the last season premiere of “Game of Thrones” is just around the corner.
Based on the best-selling novels by George R. R. Martin, “Game of Thrones” tells the story of powerful families playing a deadly game in the hopes of taking control of the Seven Kingdoms of Westeros. The characters are not only proficient in war strategy, deception and tactics to appease the Lord of Light—they also share many lessons that can relate back to PR.
As this epic series comes to an end, here are five quotes that PR pros should keep in mind to help them survive whatever battles lie ahead:
1. “Winter is coming.” – Ned Stark
The lesson behind this motto of House Stark is a reminder to stay vigilant and plan ahead, as winters in the world of Westeros can last years.
In the PR world, it’s always important to have a plan in place, whether it’s an overarching PR plan to help strategically meet your client’s goals, or a crisis plan to put in action when you need it. Thinking about your plans during calmer times will help you come up with the best approach and will prepare you for what is coming so that you’re able to adapt and pivot as needed.
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