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Marketers, PR pros and other communicators can do better than the Magic 8-Ball. Here’s how to cultivate information and use it to your competitive advantage.
7/6/2015 6:06:00 AM
Learn how to better communicate with consumers, physicians and employees in Baltimore this September.
7/6/2015 5:00:00 AM
Join us at LinkedIn's headquarters this July to hear content marketing strategies from leading organizations.
7/2/2015 6:00:00 AM
Here are four ways JLL has used email metrics to measure employee engagement with its internal messaging.
6/16/2015 5:07:00 AM
Online engagement has other, more significant benchmarks, including depth of visit, time spent on your site and return trips to view your content.
6/11/2015 5:08:00 AM
Develop greater reach and results with the help of content marketing experts at LinkedIn this July.
6/11/2015 5:00:00 AM
Check out our hands-on guide to measuring your work—and demonstrating your value within your organization.
6/3/2015 5:08:00 AM
You've gotten the budget approval, selected a measurement tool and started gathering data, so you're all set, right? Not so fast, Sherlock. It's not all that elementary.
5/27/2015 5:07:00 AM
Get the latest strategies and tactics from PR thought leaders and expert veteran practitioners on your computer or smartphone with Ragan Training.
5/19/2015 5:00:00 AM
Simply creating or curating posts is not enough. Feeble headlines, faulty metrics and targeting the wrong audience on the wrong channels can undermine your campaign.
5/6/2015 5:06:00 AM
More and more experts are rejecting the generic page view in favor of other metrics that gauge audience involvement with Web content. Here are three you should try.
5/1/2015 5:10:00 AM
If you can't make it to one of our live events, Ragan Training is the best place to learn the skills you need to drive your career.
5/1/2015 5:00:00 AM
Mark Ragan is inviting 25 internal communications leaders to San Diego on May 7-8 for his next leadership forum.
4/23/2015 5:00:00 AM
Analytics and metrics are increasingly important for your success. Check out these helpers to make your professional life easier.
4/21/2015 5:08:00 AM
Register by April 24 to save up to $450 on Ragan's longest-standing communications conference. You'll get the latest tips in employee communications, public relations and social media.
4/20/2015 5:00:00 AM